Trademark Threats on Instagram, Twitter, Facebook, and Other Social Media

Policing and Protecting Against Infringement and Counterfeiting by Website Users

Recording of a 90-minute CLE webinar with Q&A


Conducted on Tuesday, September 19, 2017

Recorded event now available

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Program Materials

This CLE webinar will provide best practices for attorneys on confronting the trademark infringement and counterfeiting threats by users of social networking websites. The panel will outline strategies for businesses and their counsel to police and protect against unauthorized use of their brands on these websites.

Description

Social networking websites host billions of users worldwide with users and sites continuing to grow exponentially. As a result, social media trademark and copyright infringement has exploded.

With the tremendous number of active monthly users of social media—over 2 billion on Facebook, 700 million on Instagram, and 328 million on Twitter—companies face a constant and growing nightmare for policing and protecting trademark rights effectively.

Although social networking websites allow businesses to quickly and efficiently introduce and market brands, counsel must develop a program of dynamic and evolving tools and approaches to ensure vigilant protection of copyrights and trademarks from infringement.

Listen as our authoritative panel of IP attorneys provides counsel with best practices and tools for policing and preventing unauthorized use of trademarked brands by users of Instagram, Twitter, Facebook and other social networking websites.

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Outline

  1. Current IP trends surrounding Twitter, Facebook and other social networking sites
  2. Infringement risks arising from social networking websites including recent case law
  3. Secondary liability issues
  4. Best practices to protect brands

Benefits

The panel will review these and other key issues:

  • How do Instagram, Twitter, Facebook and other social networking websites continue to present online trademark infringement threats for businesses?
  • What can businesses and counsel do to proactively protect brands from infringement by social networking website users?
  • What steps should businesses take when they detect alleged trademark or copyright infringement on a social networking site?

Faculty

Britt L. Anderson
Britt L. Anderson

Partner
K&L Gates

Mr. Anderson represents clients primarily in federal courts and before the Trademark Trial and Appeal Board in the...  |  Read More

Ballon, Ian
Ian C. Ballon

Shareholder
Greenberg Traurig

Mr. Ballon represents Internet, technology, entertainment companies and social networks in internet-related...  |  Read More

Brian D. Wassom
Brian D. Wassom

Partner
Warner Norcross & Judd

Mr. Wassom litigates disputes and counsels clients in a wide range of commercial and intellectual property matters. He...  |  Read More

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