New Federal Payment Sunshine Rule: Implications for Manufacturers and Providers

Navigating Regulations for Collecting Data and Reporting Payments and Transfers of Value

CMS issues long-awaited final regs

Recording of a 90-minute CLE webinar with Q&A

Conducted on Tuesday, April 2, 2013

Recorded event now available

or call 1-800-926-7926
Course Materials

This CLE course will provide guidance to counsel for manufacturers, physicians and teaching hospitals to navigate the final regulations implementing the federal Sunshine Law. The panel will offer best practices to ensure compliance with the law and avoid costly mistakes and unexpected public disclosures.


On Feb. 1, 2013, CMS released its long-awaited final rule to implement the federal Physician Payment Sunshine Act requiring manufacturers of drugs, biologics, devices and medical supplies to track payments and other transfers of value to physicians and teaching hospitals.

Manufacturers must now implement policies and procedures to ensure compliance with the Sunshine Law. Implementation is challenging and the penalties are severe. Failure to report the required information may result in fines of up to $10,000 for inadvertent, and up to $100,000 for knowing, noncompliance.

Counsel for manufacturers and healthcare companies must understand the impact for daily activities and advise on steps now to comply with the regulation.

Listen as our authoritative panel of healthcare legal advisors discusses the new final federal Payment Sunshine Law and its implications for manufacturers, physicians and teaching hospitals. The panel will offer practical approaches to ensure compliance with the new regulation and avoid costly mistakes and unexpected disclosures.



  1. Final Sunshine Law requirements
  2. Meeting general compliance challenges
  3. Compliance challenges for specific industries
    1. Pharmaceutical companies
    2. Medical device companies
  4. Implications and best practices for physicians and teaching hospitals


The panel will review these and other key questions:

  • What are the key requirements of the new federal Physician Payment Sunshine Law?
  • What steps should manufacturers and their counsel take immediately to ensure compliance with the new law?
  • What are best practices for counsel to physicians and teaching hospitals to minimize increased liability exposure resulting from the new public disclosure requirements?

Following the speaker presentations, you'll have an opportunity to get answers to your specific questions during the interactive Q&A.


Eve M. Brunts
Eve M. Brunts

Ropes & Gray

She regularly advises clients on Medicare and Medicaid coverage, claims and payment requirements for a variety of...  |  Read More

Seth H. Lundy
Seth H. Lundy

King & Spalding

He focuses his practice on healthcare matters, concentrating on the federal and state regulation of medical device and...  |  Read More

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