IP Rights in the Fashion Industry: Trademarks, Copyrights, and Patents to Protect Designs and Strengthen Brands

A live 90-minute premium CLE video webinar with interactive Q&A

This program is included with the Strafford CLE Pass. Click for more information.
This program is included with the Strafford All-Access Pass. Click for more information.

Tuesday, May 2, 2023

1:00pm-2:30pm EDT, 10:00am-11:30am PDT

Early Registration Discount Deadline, Friday, April 7, 2023

or call 1-800-926-7926

This CLE course will guide IP counsel advising designers and others in the fashion industry on managing key intellectual property challenges. The panel will discuss infringement and enforcement, as well as utilizing trademark, copyright, and design patent law to protect IP rights and build and enhance the brand.


The impact of the sale of knockoff, counterfeit, and other infringing fashion products can be substantial. With "fast fashion" trends and modern technology, fashion show attendees can take mobile device photos from the runway into production in order to distribute cheaper replicas, sometimes even before the original design is available for sale.

Because it is difficult for designers to protect the entire design of a fashion product itself under U.S. law, designers and their counsel must utilize the different protections afforded by trademark, trade dress, copyright, and patent laws to obtain protection for the fashion designs. For example, trademark law can protect the name and logo, as well as design attributes and configuration that are non-functional and serve as source identifiers. Copyright law does not protect functional items, but it can shield separable patterns, prints, and design elements. Design patents are useful for protecting novel, non-obvious, and ornamental fashion products and accessories.

Listen as our authoritative panel examines IP issues in the fashion industry and discusses strategies to secure and protect IP rights, including monitoring and interdicting IP infringement. The panel will offer strategies on how to best use IP laws to protect fashion designs and strengthen a brand.



  1. Protecting IP rights in the fashion industry
    1. Trademark
    2. Trade dress
    3. Copyright
    4. Design patent
  2. Combating counterfeiting
  3. Monitoring for infringement
    1. Infringement detection and tracking
    2. How to use enforcement tools
  4. IP Infringement enforcement strategies


The panel will review these and other key issues:

  • What are the infringement vulnerabilities for designers?
  • How can designers leverage trademark, trade dress, copyright, and design patent protection to enhance the brand?
  • What strategies should IP counsel employ to enforce IP rights in the fashion industry?


Max, Theodore
Theodore C. Max

Sheppard Mullin

Mr. Max is a member of the firm’s Entertainment, Technology and Advertising, and Intellectual...  |  Read More

Weinstock, Pamela
Pamela Weinstock

Legal Consultant

Ms. Weinstock is an experienced general and in-house counsel whose career has spanned the fashion, arts, media and...  |  Read More

Zerbo, Julie
Julie Zerbo

The Fashion Law

Ms. Zerbo is a lawyer and the founder and editor-in-chief of The Fashion Law blog. She has been profiled by the Wall...  |  Read More

Attend on May 2

Early Discount (through 04/07/23)

Cannot Attend May 2?

Early Discount (through 04/07/23)

You may pre-order a recording to listen at your convenience. Recordings are available 48 hours after the webinar. Strafford will process CLE credit for one person on each recording. All formats include course handouts.

To find out which recorded format will provide the best CLE option, select your state:

CLE On-Demand Video