Infringement of IP Rights in Augmented and Virtual Reality
Protecting and Monitoring Trademarks, Right of Publicity, Copyrights
Recording of a 90-minute premium CLE webinar with Q&A
This CLE course will guide counsel on intellectual property infringement issues that arise in augmented reality (AR) and virtual reality (VR). The panel will discuss steps that IP owners can take to monitor and police use of their marks, copyrights and images and what game developers, creators and owners can do to mitigate the risk of infringing on real-world IP rights.
Outline
- Monitoring/policing IP rights used in AR and VR
- Copyright
- Right of publicity
- Trademarks
- Hurdles to protecting IP rights in AR and VR
- Liability and what can and cannot be mitigated
Benefits
The panel will review these and other noteworthy issues:
- What monitoring programs should real-world IP owners and counsel put in place to protect IP rights from being infringed in AR and VR?
- What other steps can IP owners take to prevent infringement of their IP rights in AR and VR?
- What are the hurdles to protecting IP in augmented and virtual worlds?
Faculty

Alexia Bedat
Atty
Klaris Law
Ms. Bedat focuses her practice on content review; media law; privacy; internet law; advertising; fair use, and virtual... | Read More
Ms. Bedat focuses her practice on content review; media law; privacy; internet law; advertising; fair use, and virtual and augmented reality technologies. She is a member of several Media Law Resource Center Committees and currently serving as Vice-Chair of the Pre-Publication/Pre- Broadcast Committee. Prior to joining the firm, Ms. Bedat worked as a law clerk at BuzzFeed, where she supported the news team. She has also worked with law firms specializing in media law in both London and Paris.
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Kimberly Culp
Director
Carr McClellan
Ms. Culp works with digital media, video game, and consumer products companies to resolve their high-stakes IP... | Read More
Ms. Culp works with digital media, video game, and consumer products companies to resolve their high-stakes IP disputes. She counsels her clients on risk management and pre-litigation disputes and works with them to assess and manage risk in a wide variety of matters. Ms. Culp has advised clients on their advertising claims, privacy policies, terms of use, warranty claims, trademarks, trade secrets, and other general business matters. When litigation is necessary, she has successfully represented clients in state and federal courts in all aspects of litigation. She has been first chair in a trial before a state agency and served as second chair in jury trials, bench trials, at arbitration, and before state agencies.
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James G. Gatto
Blockchain & Fintech Team Leader
Sheppard Mullin
Mr. Gatto is Co-Leader of the firm's Digital Media Industry and Social Media and Games Industry Teams, and Leader... | Read More
Mr. Gatto is Co-Leader of the firm's Digital Media Industry and Social Media and Games Industry Teams, and Leader of the firm's Open Source Team. His practice focuses on all aspects of intellectual property, internet and technology law, including patent, trademark, copyright, trade secret and open source. Mr. Gatto advises clients of all sizes on key legal and business issues relating to the use of social media, video games, virtual goods and currency, social networks, virtual worlds, mirror worlds, augmented reality, open source user-generated content, location-based services and gamification.
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