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Leveraging Fluid Trademarks
Best Practices for Creating and Using Fluid Marks to Enhance Brands Without Compromising I...
May 21, 2013 CLE CLE On-Demand, Download

This CLE webinar will provide guidance to IP counsel on the challenges involved in using and protecting fluid trademarks. The panel will offer approaches to avoid weakening of the trademark when using fluid marks intended to enhance the brand. Description To gain a competitive edge, some compan... Read More