AI in Trademark Selection and Clearance: Key Considerations When Evaluating Use, Minimizing Risk
Recording of a 90-minute premium CLE video webinar with Q&A
This CLE webinar will guide trademark counsel on the use of artificial intelligence (AI) for trademark selection and clearance. The panel will discuss the benefits and risks of using AI in clearance searches and the key considerations when determining whether to use AI-powered search tools. The panel will also address how best to leverage AI search tools while minimizing the risks.
Outline
- Pros and cons of using AI-powered selection and search tools
- Key considerations when determining whether to use AI for trademark selection and searches
- Utilizing AI-powered search tools
- Best practices for minimizing risk
Benefits
The panel will review these and other key issues:
- What are the benefits and pitfalls of using AI when conducting trademark searches?
- What are the critical considerations when determining whether to use AI in searches?
- What steps can counsel take to reduce the risk involved when utilizing AI?
Faculty
Matthew D. Asbell
Partner
Lippes Mathias
Mr. Asbell, a partner and member of Lippes Mathias’ intellectual property team, works comfortably and efficiently... | Read More
Mr. Asbell, a partner and member of Lippes Mathias’ intellectual property team, works comfortably and efficiently with clients in diverse industries. Mr. Asbell's passion for his work in intellectual property arises from a deep appreciation for creativity, whether in the form of invention, design, expression, or branding and marketing. He assists clients in clearing, obtaining, enforcing, and defending trademark, patent, design and copyrights in the United States and throughout the world, while also advising on domain names, social media and related issues. Mr. Asbell serves as an adjunct professor of law and frequent guest lecturer at Fordham University and The Benjamin N. Cardozo School of Law (Yeshiva University), and has taught at Columbia University and the Instituto Superior de Derecho y Economia (ISDE) in Madrid, Spain. He regularly mentors new lawyers and law students.
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Matthew Rubin
Commercial Executive
Corsearch
Mr. Rubin is based out of New York as a Commercial Executive at Corsearch - evangelizing the suite of products/services... | Read More
Mr. Rubin is based out of New York as a Commercial Executive at Corsearch - evangelizing the suite of products/services and closing new business opportunities to new and existing customers. He has been with Corsearch nearly 19 years, starting in 2005 as a Trademark Researcher, eventually managing the North American Operations department. In 2014, Mr. Rubin moved into a more customer facing role, managing the Product Support and training department, where he educated clients on how to best use Corsearch's products and services. In 2017, Mr. Rubin incorporated the selling and promotion of Corsearch’s international products into his role. In 2020, he joined the Commercial team full time.
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Laura J. Winston
Principal and Chair of the Intellectual Property Practice Group
Offit Kurman
Ms. Winston focuses her law practice primarily in the areas of trademarks, copyrights, and the internet, representing a... | Read More
Ms. Winston focuses her law practice primarily in the areas of trademarks, copyrights, and the internet, representing a broad range of both domestic and international clients from individual business owners and small startup ventures to established Fortune 500 and publicly traded companies. She is known for her strategic counseling when registering trademarks and has been referred to as a litigation avoidance advocate due to her thoughtful and creative solutions for avoiding or resolving disputes. She covers the full gamut of trademark services, whether it involves transactions, searching and clearance, acquisition and registration, opposition and cancellation proceedings, and domain name dispute resolution. In the circumstances where it is not possible to stay out of the courtroom, Ms. Winston is prepared and willing to handle litigation matters on behalf of her clients.
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