Trademark Threats on Instagram, TikTok, Facebook, and Other Social Media
Policing and Protecting Against Infringement and Counterfeiting by Website Users
Recording of a 90-minute premium CLE webinar with Q&A
This CLE course will provide best practices for attorneys on confronting the trademark infringement and counterfeiting threats by users of social networking websites. The panel will outline strategies for businesses and their counsel to police and protect against unauthorized use of their brands on these websites.
- Current IP trends surrounding the use of social media platforms, including Twitter, Facebook, Pinterest and others
- Infringement risks arising from social networking websites and apps, including recent case law
- Secondary liability issues
- Best practices to protect brands
The panel will review these and other key issues:
- How do Instagram, Twitter, Facebook, and other social networking websites continue to present both marketing opportunities and trademark infringement issues for businesses?
- What can businesses and counsel do to proactively protect brands from infringement by social networking website users?
- What steps should businesses take when they detect alleged trademark or copyright infringement on a social networking site?
Britt L. Anderson
Mr. Anderson advocates for clients before U.S. federal courts and the U.S. Trademark Trial and Appeal Board, and he... | Read More
Mr. Anderson advocates for clients before U.S. federal courts and the U.S. Trademark Trial and Appeal Board, and he frequently assists his clients in developing strategies for multijurisdictional trademark enforcement, defense, and protection before trademark offices around the world. During his nearly 20 years as a business advisor to brand and IP owners on their legal strategies and enforcement programs, he has addressed such issues as trademark and copyright infringement triggered by online and offline activities, cybersquatting and domain name claims, rights of publicity, trade dress, three-dimensional trademarks, anonymously posted content, copyright protection for software and visual works, negotiation, sale and acquisition of trademark rights, distribution of mobile content, and privacy and online advertising issues.Close
Ian C. Ballon
Mr. Ballon represents Internet, technology, entertainment companies and social networks in internet-related... | Read More
Mr. Ballon represents Internet, technology, entertainment companies and social networks in internet-related litigation including copyright, trademark, trade secret and rights of publicity litigation and defense of privacy and behavioral advertising class action suits. He authored the five-volume treatise, E-Commerce and Internet Law: Treatise with Forms 2d edition (West 2009) and the earlier first edition.Close
Brian D. Wassom
Warner Norcross & Judd
Mr. Wassom litigates disputes and counsels clients in a wide range of commercial and intellectual property matters. He... | Read More
Mr. Wassom litigates disputes and counsels clients in a wide range of commercial and intellectual property matters. He focuses in matters of creative expression, commercial identity and privacy, which spans the legal doctrines of copyright, trademark, privacy, publicity rights, advertising, journalism and related fields. He has become a globally recognized thought leader in the brand-new legal issues raised by augmented reality and other cutting-edge emerging media.Close