Online Counterfeiting and Infringements: Pursuing Trademark and Design Patent Infringers

Monitoring Social Media Sites, Identifying Legitimate Goods With Registries

Recording of a 90-minute premium CLE webinar with Q&A


Conducted on Thursday, December 20, 2018

Recorded event now available

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Program Materials

This CLE webinar will provide strategies for IP counsel to monitor and protect against online sales of counterfeit products. The panel will examine new brand registries that identify legitimate brand goods, review lessons from recent cases, and offer best practices for stopping online infringers.

Description

As the worldwide counterfeiting market continues to spread, IP owners must protect their brand’s value, reputation, and customers. Counterfeit goods are now sold via social media sites. Online sellers use bots to post thousands of images daily and harvest email addresses to create a database of potential customers for counterfeit goods.

Counterfeiting directly impacts a brand owner’s revenue, with lower quality copies flooding the market, damaging the perceived value of the brand and reducing demand (and pricing) for legitimate brand products.

Listen as our authoritative panel reviews the latest trends in online counterfeiting in the context of trademarks and design patents and discusses what IP owners can do to protect against online counterfeiting. The panel will also examine registries that Amazon, eBay, and others offer to identify and safeguard legitimate goods. The panel will outline lessons from recent cases and best practices for policing and protecting against online infringers.

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Outline

  1. Current trends and recent cases in online counterfeiting
    1. Trademarks
    2. Design patents
    3. Use of social media
  2. Brand registries to identify and protect brands
    1. Amazon
    2. eBay
    3. Others
  3. Best practices for stopping online infringers

Benefits

The panel will review these and other notable issues:

  • Current trends in online counterfeiting
  • Strategies for policing trademarks and designs to identify and stop counterfeiters
  • Steps for IP counsel to pursue legal action against online counterfeiters

Faculty

Klemchuk, Darin
Darin Klemchuk

Managing Partner
Klemchuk

Mr. Klemchuk focuses on intellectual property (IP) with emphasis on patent, trademark, copyright, and trade secret...  |  Read More

Talley, Monica
Monica Riva Talley

Director
Sterne Kessler Goldstein & Fox

Ms. Talley is a director and heads Sterne Kessler's Trademark & Brand Protection Practice. For more than 20...  |  Read More

Wadyka, Steven
Steven J. Wadyka, Jr.

Shareholder
Greenberg Traurig

Mr. Wadyka focuses his practice on the protection, enforcement and defense of intellectual property rights. He has...  |  Read More

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