Structuring Trademark Clearance Opinions

Assessing Search Results to Identify Infringements, Overcoming Clearance Challenges, Preparing Opinions to Reduce Legal Risks

A live 90-minute CLE webinar with interactive Q&A

Thursday, March 1, 2018 (in 8 days)

1:00pm-2:30pm EST, 10:00am-11:30am PST

or call 1-800-926-7926

This CLE webinar will provide guidance to trademark counsel on conducting, analyzing and using trademark searches. The panel will discuss overcoming the challenges in the trademark clearance process and outline best practices for preparing effective clearance opinions.


Before a business adopts a mark, counsel must understand all potential infringement risks. In-house and outside counsel rely on trademark clearance searches to identify those risks. Many courts recognize reliance on trademark searches and counsel’s clearance opinions as a defense to infringement claims.

Counsel must carefully analyze the results of the clearance search and assess the risk posed by use of the proposed mark. Millions of dollars may ride on the analysis and the decision on how to proceed based on the clearance opinion.

However, the assertion of the advice-of-counsel defense may put the privilege waiver at risk. Companies and counsel should weigh the risks of having a formal written clearance opinion. If such an opinion is sought, the circumstances will shape what should be included in the opinion letter.

Listen as our authoritative panel of trademark attorneys examines the analysis and use of the clearance report, reviews the challenges in trademark clearance, outlines steps to overcome the challenges, and offers best practices for clearance opinions.



  1. Analysis and use of search reports
  2. Clearance challenges and steps to overcome them
  3. Best practices for preparing clearance opinions


The panel will review these and other key issues:

  • What factors should counsel consider when analyzing a clearance report?
  • What strategies can counsel use to overcome the challenges posed by the trademark clearance process?
  • What should be included in a trademark opinion letter?
  • How can counsel protect client confidentiality when asserting an advice-of-counsel defense?


Gilmore, Richard
Richard C. Gilmore

Registered Patent Attorney
Maschoff Brennan

Mr. Gilmore is involved in all aspects of IP law, with a focus on the preparation and prosecution of patent and...  |  Read More

McGuire, George
George R. McGuire

Bond Schoeneck & King

Mr. McGuire is Chair of the firm’s IP and Technology Practice. He concentrates his practice in all facets of IP...  |  Read More

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