Mobile Apps for Companies: Privacy, Security and Accessibility in Development, Launch and Management

A live 90-minute CLE webinar with interactive Q&A


Wednesday, May 1, 2019

1:00pm-2:30pm EDT, 10:00am-11:30am PDT

Early Registration Discount Deadline, Friday, April 5, 2019

or call 1-800-926-7926

This CLE webinar will prepare business and technology counsel to anticipate and respond to critical legal challenges presented when a business has mobile apps developed for use by customers and employees. The panel will discuss proactive strategies for companies to minimize legal risks when launching and managing apps.

Description

Mobile apps for marketing businesses are growing exponentially. According to Salesforce, 68% of companies have integrated mobile marketing into their overall marketing strategy. While apps represent huge revenue and efficiency opportunities, business counsel must understand and prepare for the significant legal exposures.

A wide range of laws, regulations and government agencies impact business use and development of mobile applications: copyright and patent law, the TCPA, CAN-SPAM and other FTC rules, and extensive federal and state laws and regs on commercial text messages, advertising and promotion.

Counsel must guide clients to develop and implement well-crafted policies, procedures and best practices to anticipate and mitigate liabilities, particularly concerning privacy, security and accessibility, in addition to intellectual property concerns.

Listen as our distinguished panel discusses best practices for businesses to reduce risks when building and launching a mobile app. The panel will address strategies for managing the data collected through apps, avoiding IP licensing and infringement pitfalls, and complying with the myriad regulations that impact+ mobile apps.

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Outline

  1. Privacy issues with mobile apps
  2. Cybersecurity and accessibility issues with mobile apps
  3. IP licensing and infringement considerations with mobile apps
  4. Considerations when launching apps in regulated industries

Benefits

The panel will review these and other essential questions:

  • What are the threshold data privacy issues involved in developing and distributing mobile apps?
  • What terms and conditions should counsel include in a mobile app license agreement?
  • What steps can counsel to businesses take to help ensure compliance with laws specific to regulated industries?
  • What kinds of IP issues should counsel anticipate and address during the development and then use of mobile apps by a company?

Faculty

Kidwell, Brent
Brent E. Kidwell

Partner
Jenner & Block

Mr. Kidwell is the Firm’s Chief Knowledge Counsel. He helps clients proactively prepare for electronic discovery...  |  Read More

Mariani, James
James Mariani

Atty
Frankfurt Kurnit Klein & Selz

Mr. Mariani handles regulatory, operational, and transactional matters related to data privacy, security, and incident...  |  Read More

Live Webinar

Buy Live Webinar
Includes Early Discount Savings of $50 (through 04/05/19)

Live Webinar

$247

Buy Live Webinar & Recording
Includes special savings of $250 (through 04/05/19)

Live Webinar & Download

$344

Live Webinar & DVD

$344 + $19.45 S&H

Other Formats
— Anytime, Anywhere

Includes Early Discount Savings of $50 (through 04/05/19)

Strafford will process CLE credit for one person on each recording. All formats include program handouts. To find out which recorded format will provide the best CLE option, select your state:

CLE On-Demand Video

48 hours after event

$247

Download

48 hours after event

$247

DVD

10 business days after event

$247 + $19.45 S&H