Leveraging Demand Letters to Obtain Significant Settlements in Auto Accident Cases

Description

In auto accident cases, the plaintiff's demand letter is critical in setting the tone and forming first impressions with the insurance company. It is your opportunity to control the narrative and convey the seriousness and magnitude of your client’s claim. Equally important, it is your opportunity to showcase your confidence and ability (your opportunity to convey your heroic unique identity) and send a message to the insurance company that you are prepared to go forward with settlement or not! Strong influence mastery skills are pivotal in drafting a demand letter, which will enable you to maximize the value of your client’s claim.

Consequently, personal injury counsel must be deliberate and strategic in drafting a demand letter that is comprehensive and persuasive. A demand letter should also set the context and use contrast to differentiate your client’s claim from others, as well demonstrate the pain (expense, time, verdict, etc.) to the insurance company if there is no settlement or agreement formation.

A demand letter should also reframe the false conclusions of the insurance company based on their lack of information by providing facts and creating congruently unique curiosity. Unveiling the truth and maximizing the value of the client’s claim.

Today's demand letter must present a convincing case that the auto accident claim is a liability case with damages more than the policy limits. When appropriate, it should also provide scarcity by way of a limited window for the opportunity to settle. The demand should detail the four medical corners of the case and the administrative, legal, and economic factors involved. Stating the facts and circumstances of your client’s claim in a congruently unique way and narrating their unique identity and story are crucial components of an effective demand letter.

The process of drafting demand letters: Personal Injury practices are usually high volume; therefore, ensuring demand letters are always effective and timely requires process mastery skills. Modeling effective approaches, innovating and measuring results are key. The foundation is always self mastery and zone action.

Listen as our authoritative panel discusses their personal experiences with drafting and leveraging demand letters in auto accident cases that have resulted in significant settlements for their clients.